He was going crazy chasing every lead and never had enough time. He pulled out a blank sheet of paper when a new lead came in and didn’t have any formal process that he would take a new lead through. He wasn’t organized and didn’t differentiate himself from any other remodeler.
His sales pipeline was organized in his brain vs. in any type of reliable system. A lot of his time was spent trying to remember what he needed to get done and who he was supposed to follow-up with. This lack of a system resulted in a lot of leads falling through the cracks.
Two years after he finished a job for a client – if you asked that client, “Have you heard from them since your project has been completed?” Their answer was, “No. Not at all.” He wasn’t doing anything to stay-in-touch with his previous clients. This resulted in less repeat and referral work for his business.
All of this impacted his attitude. He was wore out. Didn’t feel like he was making progress in his business. Was always worried he was forgetting to get back to someone. Was usually behind on turning around leads, which hurt his close rate. All of that affected his cash flow and overall profit in the business.
When you are feeling overwhelmed and behind in your business – that affects life at home with the family and the precious (and in his case – limited) time outside of work.
He was working long hours and was making limited progress in really building a remodeling business that was systematic, organized, and driven by proven and solid processes.
In his case (and perhaps yours ) – he spent years trying to solve these problems himself with different forms or off-the-shelf software products.
There were other times he was so overwhelmed that he would just ‘bury his head in the sand’ and ignore the problems – hoping they’d go away.
After years and years – the problems above were still there and he didn’t have them solved.
He had a lot of leads coming in the door, because he did good and quality remodeling work for his clients. He had a good reputation.
What he didn’t have were any tools to help him quality leads, a clear and powerful sales process to follow, reporting to help him know what was working/not working – he was just flying by the seat of his pants without a clear plan/direction.
In the remodeling business – production is king. Doing a great job on that kitchen or bathroom remodel and getting it done in a profitable way is the most important thing…
BUT – if production is going well, yet you’re chasing every lead that is coming in, always struggling to get estimates completed, feeling behind, have a low close rate, and aren’t organized with your marketing efforts – you can be miserable and overwhelmed.
That’s what he was feeling.
Then he reached out to Kyle and signed up for some personalized coaching and his Remodelers AutoPilot program. Things quickly started to turn around for him.
If you nodded your head through everything above, let’s talk.